Marketing, Advertising and Media Buying Services - Wirral Met College

Buyer

Wirral Metropolitan College

Estimated value

£92k

Location

North East; North West; Yorkshire and the Humber; East Midlands; West Midlands; East of England; London; South East; South West

Deadline

30 November 2026

Published

2 November 2026

Category

Advertising and marketing services

Trade

Marketing, design and print

Suitable for SMEs

Not flagged

View the official notice on Find a Tender

In plain English

Wirral Metropolitan College seeks a supplier for marketing, advertising, and media buying services to support student recruitment and course promotion. Bidders must complete the tender response workbook, including the Common Campaign Scenario, for a 12-month contract with a 12-month extension option, evaluated 70% on quality and 30% on price.

Description from the notice

Wirral Met College is seeking a supplier to provide marketing, advertising and media buying services to support student recruitment, raise awareness of the College and promote its courses. The requirement includes campaign planning, media recommendations and buying, campaign delivery, monitoring, optimisation and performance reporting. Services may include digital advertising, paid social media, outdoor advertising, radio and audio advertising, and printed promotional materials and distribution, as detailed in the specification. The contract will run for an initial 12 months, with an option to extend for a further 12 months at the College's discretion. Bidders must complete the tender response workbook, including the Common Campaign Scenario and Pricing Response, in accordance with the specification and submission instructions. Tenders will be evaluated on quality (70%) and price (30%).